In 2012, A. Omar launched GERI GROUP in Tanzania — a hub of photography, IT, and creative services aimed at uplifting others. Life shifted. Hardship came. Dreams paused. But through loss, sacrifice, and starting again, a deeper mission took root:
To use creativity to serve others, especially those who pour their hearts into their food and spaces.
Now based in the UK, Geri Photography has been rebuilt with wisdom. And Geri Café extends that same care to hospitality brands of all kinds — from cosy cafés to family restaurants.